Fashion Entrepreneurship

Francesca Skwark is a 2009 graduate of Iowa State's Apparel, Merchandising, Design and Production Program and founder of her own fashion line, FBF by Checka. She will discuss entrepreneurship in apparel merchandising and design, including real-life expectations, job-specific tasks, and what it takes to thrive in the industry. Skwark has worked in all areas of the fashion world, from PR to merchandising to design. Before launching her own line, she was an assistant to fashion stylist April Steiner, serving the Greater Los Angeles Area.